The casual movement in London gets a restart with the opening of the first stand alone store from Stone Island. The 450 sq/ft store opened in London’s Covent Gardens. “The store incorporates custom made design with clean contemporary and functional detail. Listed architectural elements are fused with the modern high octane design working in perfect synergy with the garments displayed….The stores concept is based on an identity project called ‘Item / Unit’ and has been invented, designed and engineered by Marc Bhure, owner of the German design company Zeichenweg TM, which gives total layout flexibility.”
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