Fashion January, 23 2009

Selectism Exclusive | adidas SLVR Spring/Summer 2009 Video

Selectism is proud to bring you this exclusive first look into the forthcoming adidas SLVR Collection for Spring/Summer 2009. 

“The adidas SLVR label’s key message is ‘Simply Perfect’. The range shows a timeless and considered design; one that conveys a minimalist character, yet is fresh and progressive. The collection includes apparel, footwear and accessories for both men & women.  

The adidas SLVR Film was shot by renowned photographer Mark Segal and art directed by Pietsch Lim. The film brings the new concept to life through strong yet effortless black and white visuals and a sound track by Say Hi to Your Mom. 

The adidas SLVR label will launch globally in February 2009.”

Adidas SLVR not only produced a great video preview of the coming line but how about that track from Say Hi to Your Mom? We love it.  Expect big things on the horizon from SLVR. From this end, we promise to bring further looks from the adidas SLVR line very soon here on Selectism. More to come…