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Fashion July, 10 2009

WSJ | A Misfit in the Couture Business

WSJ‘s Max Colchester digs into the world of the “couture crash” at Christian Lacroix with some analysis of what happened on the inside. “The possible demise of the Christian Lacroix label shows how there is no middle ground in haute couture. Labels struggle to survive except as part of large, multiproduct fashion corporations with deep pockets and a global marketing machine — or as niche players with low overheads and a cult following.” A must read.

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