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Fashion August, 17 2009

Yves Behar for Pact Underwear

Cool Hunting’s Karen Day, informs us of a new undergarment line with eco-friendly tendencies. “Launching today, Pact makes wearing eco-friendly underwear all the more friendly. Partnering with famed industrial designer and futurist Yves Behar, the brand refashions how people perceive apparel in the 21st century by considering every aspect of bringing their product to market through a socially conscious lens, starting with the integration of a social aspect into the design itself.” A small portion of each unit sold goes to charity which is a fine way to give back.

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