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Fashion November, 4 2009

Selectism Q&A | Our Legacy

We’ve been fans of Our Legacy for some time. Their collections flow nicely from one piece to the next, offering a contemporary take on traditional looks, cuts, and garments. From footwear through to ties, they provide comprehensive male furnishings that manage to strike the familiar while not falling to the generic. In an effort to learn a bit more, we caught up with the guys from Sweden to discuss their vision of menswear.

Head to the jump to read our Q&A and to see looks from Our Legacy’s Spring/Summer 2010 offerings and current line.

SL:  Tell me about how Our Legacy started? Backgrounds in fashion, design, etc.?

OL:  The years 1980-81 actually [represent] the years the founders of Our Legacy, Cristopher (81) and Jockum (80) were born. The company started out at first in 2005 with a tiny little T-shirt collection. We saw fashion as a fast communication tool and basically tried to express a whole look on each printed T-shirt, with a perfect fit and [Italian-made]. With this collection we managed to reach out to Scandinavian top stores, and so it began. The first complete collection was this Spring/Summer 2008 collection, so for us this counts as our first. We all have backgrounds in different sorts of design and communication and have worked for other big and small companies within fashion, advertising etc, but that is not important.

SL:  How would you describe your approach? There’s certainly an element of the classic, but a really distinct take.

OL:  To create timeless garments in a natural, well-dressed, and comfortable way… not over-strained, nor too fashiony; conservative but playful and relaxed in expression; sophisticated yet light and nonchalant; made to look thrown together in a natural way. We start from a classic point of view, you could say, and then we take away and add things to get the certain feeling we want for each garment.

SL:  As follow up, the footwear collection seems rooted somewhat in traditional English looks. From where do you strike a balance between inspiration and a personal stamp? And, how important is it to address Scandanavian environmental need?

OL:  It’s a little bit of everything. English, American, Italian, but we always put our own filter on it. We get our inspiration from different  experiences, friends, etc.

SL:  You work from a “subjective concept” for each collection. What’s the process of coming up with the theme or idea that will eventually hold a season together?

OL:  It depends what you mean with “subjective” but yes, we don´t look at seasonal trends, we just try to make garments we want with the best fabric we can find, and build a story/communication between them. We don´t decide a theme, it´s more like a lot of different fragments, together creating a read thread within the collection.

SL:  Fit is important to Our Legacy garments. A slimmed, if you will, version of classic apparel. What defines a “modern” fit for you?

OL:  “Modern” is a hard conception, contemporary is maybe better. We think it´s about putting something into a context. I wouldn´t say our fit is “slimmed”, if you compare with classic US garments the fit is more narrow, but compared to todays fashion, I think our fit could be considered loose. Modern for us, is that we are doing this now, and that makes it contemporary, since we´re not doing historical or futuristic things, even though we use historical influences.

SL:  Do you have fears that the garments will become two ephemeral (or tied to specific trend) based on the fit?

OL:  No, not really, our fits are still classic.

SL:  One thing that strikes immediately is the sense of fun put into the garments. They are relatively conservative pieces, yet have a playful side. Is this something you think was missing in menswear?

OL:  We have fun when we work, most of the time. We like classic stuff, because you have a lot to work from, a lot of conservativeness to break down in different ways. I would say that our stuff is liberal with a conservative playfulness and not the other way around.

Highsnobiety