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Fashion June, 16 2010

LOT 484 jean by Warehouse for J.Crew

This month J. Crew is continuing their “In Good Company” theme with a special collaboration with Japanese denim firm Warehouse. Stamped on the custom deerskin patch, Lot 484 (a nod to the address of J. Crew’s Soho Men’s Store on Broadway), the jean follows Warehouse’s 800 series with a 14oz selvedge. The cloth has been rinsed and aged – made to mimic 50 year old dead stock denim.

J. Crew Vice President of Men’s Design, Frank Muytjens is decidedly excited about the collaboration, which follows a series of exclusive Levi’s washes produced for the fashion house. He champions the authenticity of Warehouse and the jeans feel. He excitement extends to the use of Memphis Cotton, known for it’s dramatic high and low fading. Asked about denim trends in general, Muytjens mentions the new popularity of J. Crew’s own 484 slim, saying, “People are certainly coming around to wearing trimmer jeans.”

This follows in the fit of the Lot 484 Warehouse collaboration, a slightly tapered fit you can view in full glory after the jump.

The jean will be available in a limited run at the Men’s Store, the Liquor Store, and online.

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