Pursuitist (how do I pronounce that?) delivers a quick Q&A with Universal Works founder, David Keyte. When asked where the line resides in the market, “With someone like Oi Polloi, we are much more with our peers and like brands. But we also have some skate stores and some less fashion-type stores who buy the collection, as well as more tradition stores like Fenwick’s of Bond Street. We really love that, it’s well – universal! Really our peers are anyone selling well-made, understated non-branded honest clothes for men. There are a few out there in the US, Scandinavia and, especially, Japan.”
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