Video | SoLost: Billy Reid at Home in Alabama

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“So how many people do you know that are equally at home shooting the breeze with fashion grand dame Diana Von Furstenberg or just plain shooting….a deer? As in from a blind? And, of those, how many have shot to the forefront of the fashion world, designing elegantly post-modern Southern threads in a style described by one publication as “Tom Wolfe-meets-Spike Jonze”? And of THOSE, how many decided to place their headquarters not in Paris, Milan or New York, but in Florence? No, not Italy — Alabama. Florence, Alabama.” (189)

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