In-house magazine are keeping print alive. They, of course, offer the reader a strong extension of a shop or brand’s internal thinking and visions. The latest for Spring/Summer 2011 comes in the form of b Magazine. Started back in 2009 as a bi-annual publication from b store, it continues to be worth a read. “Editor, Dal Chodha, exposes the wider b store ethos: passion in design, integrity in individuality and a nod to more sartorial affairs and acts as an outlet for the brand’s appreciation of the arts.” Look for the new issue June 8.
More looks inside b Magazine after the click.