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Fashion June, 28 2011

Day in the Life of Scott Sternberg on NOWNESS

NOWNESS goes behind the scenes with Scott Sternberg preparing his Florence show, inspired by “West Side Story.” NOWNESS trailed the designer before and after the show, which featured 46 dancers and models sashaying to Leonard Bernstein’s iconic score while outfitted in the brand’s eponymous line of preppy menswear for spring/summer 2012, as well as the tomboy-inspired womenswear range Boy and its offshoot Girl.”

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