Selectism | Around the Web

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01. Who Made Those NASA Logos?

“Up until that point, NASA had been primarily using an insignia adapted by James Modarelli, the head of NASA’s Lewis Research Center Reports Division. This logo, created in 1959 and affectionately dubbed ;The Meatball,’ relied heavily on multiple visual metaphors. According to NASA’s Web site, “the sphere represents a planet, the stars represent space, the red chevron is a wing representing aeronautics” (nyt/the6thfloor)

02. Gulp. The world’s largest stop-motion animation (above)

“‘Gulp’ is a short film created by Sumo Science at Aardman, depicting a fisherman going about his daily catch. Shot on location at Pendine Beach in South Wales, every frame of this stop-motion animation was shot using a Nokia N8, with its 12 megapixel camera and Carl Zeiss optics. The film has broken a world record for the ‘largest stop-motion animation set’, with the largest scene stretching over 11,000 square feet.
‘ (vimeo)

03. Crowdtap’s Quest To Measure Brand Influence In The Age Of Social Media

“Crowdtap, a company that helps brands engage audiences, thinks it has found a better way to measure the success of ad campaigns. Today, the company is issuing a report announcing a new metric, “Brand Influence,” that it claims offers a more accurate measure of a campaign’s success than traditional metrics born before the advent of social media…” (fastcompany)

04. Song based on the woman who scratched an itch until she reached her brain

“If you haven’t read this 2008 New Yorker article about a woman who had a chronic itch on her head and over time through her skull in till she reached her brain, here it is. And when you’re finished, give this song a listen. Singer-songwriter Teddy Blanks was inspired by the article to compose and record The Itch.” (boing)

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