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Art February, 7 2012

ABSOLUT LONDON Bottle – by Jamie Hewlett (Tank Girl, Gorillaz)

How many reading this remember hunting down copies of Deadline back in the day? In the States it was a pain in the ass. Mailorder was usually the best option but even then, it took some months for those back issues to crawl off a boat from the U.K. The covers took me in. Imagine being 15 years old and seeing this slightly butch punk girl on the cover with a cigarette in her mouth… I definitely did not gravitate to it for any other reason. But truth be told, once inside, the discovery of the Tank Girl saga. Those new to Tank Girl can skip the movie and go straight to the current graphic novelsABSOLUT LONDON Bottle   by Jamie Hewlett (Tank Girl, Gorillaz).

Step into the late 90’s and the first Gorillaz record which had that very familiar comic art style of Jamie Hewlett. I was pretty much sold.

Today, ABSOLUT delivers their latest artist collaborative, part of their city series with ABSOLUT LONDON featuring the art of Mr. Hewlett, who takes on the history of London’s fashion scene over the last 200 years. On the bottle you’ll find all those scenes represented: the dandy’s, the punks, the mods, and our favorites, those terrace riding 80’s casuals.

Bottles ABSOLUT LONDON will go on sale starting March 1 at Selfridges and Harvey Nichols. You also have the chance to win one of 50 special tinsets on their Facebook page. Good luck, collectors.

More looks in our gallery…

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