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Fashion June, 12 2012

Maison Martin Margiela for H&M Collection Announced

It’s official: Maison Martin Margiela is the latest designer to work with the H&M house. While the collaboration has truly taken many of us here by surprise in terms of how the two brand fit and relate, we are no less excited to see the results. With that said, the resulting garments and accessories from this collection will certainly be a much talked about edition to the commercial fashion landscape. The collection launches November 15, 2012. #queuenow

Read the full press release on the following page.

“MAISON MARTIN MARGIELA is one of the most important and influential fashion houses of the past three decades. I am so excited by this radical collaboration which will give fashion lovers around the world the chance to wear special pieces by MAISON MARTIN MARGIELA. This collaboration will be a great and memorable fashion moment“, says Margareta van den Bosch, creative advisor at H&M.

“We are very happy to present MAISON MARTIN MARGIELA pieces with H&M, offering a new interpretation of our vision. The democracy of our fashion has always been at the centre of our creativity, and the collaboration with H&M allows us to push this instinct further. We will bring together the contrasting universes of the two houses in ways that will surprise all.” MAISON MARTIN MARGIELA

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