“A show should be a show, I don’t want to see a show about real life, I don’t think anyone does really…there has to be an element of fantasy.” Young London designer Craig Green certainly doesn’t shy away from putting on a proper show, thank goodness, the schedule would be a duller place without a good slice of theatrics; all, it should be said, underpinned by a solid forward-thinking collection, exploring and, well, exploding the idea of ‘masculinity.’ Spring Summer 2014 certainly not forgettable. Crane TV stop by his studio pre-LC:M for a chat about staying memorable and the power of strong visuals.
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