We love basics done right and enjoy the mystery behind how simple things can be so satisfying. Wind and Willow, headed by American designer Araya Jensen, is a house and kitchenware label delivering unique and quality items. The designer produces impeccably crafted wooden wares for the home, with an interesting embellishment technique. Araya hand dips each bowl and spoon in a synthetic neon rubber substrate, and contends that the beauty lies within the woodgrain and bubble patterns caused by the synthesis of the two materials. The collection ranges from $9 to $89 and is available now at the GoodHood Life Store.