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Fashion April, 17 2014

Rethinking Evisu Denim – A New Look for Spring/Summer 2014

After several returns and reboots, Evisu reappear once again for Spring/Summer 2014. Attempting to shake off their old image of wacky denim, manic fading and multiple white seagulls, the Japanese brand reminds us of their more credible roots. The fact is, Evisu make some great denim once all the tricks and fireworks are put aside and I will never be parted from my beloved Type 2 Jacket with its neat pleats and perfect cut. This is the Evisu the brand want you to remember: clean, authentic selvedge denim alongside a selection of Japan via America casuals. Check suits, aloha prints and work jackets, time to take another look. Head to the gallery.

Highsnobiety