
Brooks Brother’s Black Fleece launched a new fragrance as part of last Thursday’s “Fashion Night Out.” “This packaging for Brooks Brothers combines the traditional world of fine tailoring with the distinctly forward thinking attitude of Thom Brown’s Black Fleece collections. Ceramics and references to office stationary of the 1940s are reinterpreted in a thoroughly modern way. A zip-strip on the secondary packaging tears off to remove all graphics, revealing a pure white inner box, containing layers of cut-out felt and fabric used in suit-making, cushioned around the bottle.” (dieline)
More looks at the Brooks Brothers Black Fleece Fragrance after the jump.
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Gorgeous bottles and packaging but they were designed by New York design studio Established, not Thom Browne himself.
[...] first looked at the fragrance offering from Black Fleece last September. Today, we get some more information on the Japan launch of this fragrance from the high-end side [...]
[...] BLACK FLEECE BY Brooks Brothers Fragrances By admin | October 27, 2010 | ACCESSORIES | No comments We first looked at the fragrance offering from Black Fleece last September. [...]