The Plus Minus “Collections” are experiments in simplistic design. Every day objects from fans to kettles make up the Five Collections of products available from the Aoyama, Tokyo shop. Designer Naoto Fukasawa looks designs under the uniform concept of starting from zero and ending at the user’s experience and purchase of product. Check the site but for now enjoy this simple take on the wrist watch. (dailyicon)
More looks at the Plus Minus Zero Wrist Watch after the click.
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I first saw the watch at the current issue of Japanese fashion mag Huge. IRRC there’s also a black face version, with four different kinds of straps to choose from . The straps are swappable (like the pic suggests).
I like Japan wrist watch style. It’s look clean and classic.