A short collection from Ma.strum for Autumn/Winter 2011. The technical outwear company is part of that fashion forward technical “pack” that is doing its best to pull us out of the heritage trend. Sure is working from our standpoint. Here’s a look at some new takes on the outwear game. Italo.

More looks after the click.

Ma.Strum showcased their Spring/Summer 2012 outwear collection at Pitti Uomo. Lightweight, technical fabrics in slim fit “active” cuts make up the bulk of the collection. For those looking for fashion foward tech wear, be sure to examine Ma.Strum.

Photography: Selectism.com

More looks after the click.

Q-A has stock in this wonderful deck length jacket from Ma.Strum. Designed by Lorenzo Osti, son of Mossimo Osti, Ma.Strum is a newer outwear line pushing some very acceptable looks into your wardrobe. “Button up with Ma. Strums Deck Length Jacket, with detachable faux fur collar to create two different looks and keep you warm this winter.”

More looks at the Ma. Strum Deck Length Jacket after the click.

A variety of UK sites have reported in on the launch at Harrod’s of London last week of the Ma.Strum technical line. “Ma.Strum is a new menswear label created from the archives of outerwear innovator Massimo Osti by Donrad Duncan, former designer for lifestyle brand Victorinox…The military-inspired collection features a sub-brand bearing the Massimo Osti Archive label and will include pieces in cotton sateen, shape-memory cotton and carbon-coated cotton fabrics in a colour palette of navy, white and khaki with shots of yellow and orange.” We’re all for new technical wear. (drapers)