Following up on our announcement on the launch of StndAIR, we bring you some actual looks at the The StndAir Cessna 208 Caravan Amphibian plane: “Willa.”  Balaz does it right… again. Much more at stndair.com

More looks after the click.

The East River is about to get serious. The Standard Hotel with the help of Shoreline Aviation are set to launch StndAIR a new “airline” servicing East Coast destinations within a 300 mile radius of N.Y.C. (Nantucket, Martha’s Vineyard, Cape Cod, Hudson Valley), as well as other flights during peak weekends between N.Y.C. and East Hampton.

The StndAir Cessna 208 Caravan Amphibian aircraft seats eight passengers and is available for use by the public and The Standard New York and Sunset Beach hotel guests as park of stay packages. Flights depart from 23 Street and FDR on the East River running from May 26 – October 10, 2011.

Highly impressive. More details on how to book shortly.

Some new Happy Socks action with the The Standard Hotel chain. “Happy Socks signs eight pairs of socks, two pairs per hotel: Downtown LA, Miami Beach, Hollywood and New York. The pairs will be available through an original retail process using each room’s mini bar.” Look for them throughout The Standard suite of hotels soon.

More looks after the click.

Curation of hotel room art is not such a new idea, but The Standard Hotel family extends this concept from the walls to the LCDs that occupy each room. “The Standard Hotels and Creative Time are proud to introduce an in-room video art exhibit featuring the work of 10 renowned international video artists, debuting on March 5th at The Standard, New York. The StandART channel, viewable on in-room televisions at all four Standard hotels in New York, Hollywood, Downtown LA, and Miami, is an extension of both companies’ ongoing commitment to presenting innovative art in the public realm.” Features artists include Marilyn Minter, Mika Rottenberg, Neistat Brothers, Lee Walton, and many others.

More looks at the The StandART Channel Curated by Creative Time after the click.